GOOGLE ADS SIZZLE

Motion / Brand

Google Ads Brand Refresh Sizzle Reel

Working closely with the refresh team, I translated the Figma designs and messaging into a fully animated 70-second reel. I developed the storyboard, handled motion design and editing, and built the soundtrack with a classic track layered with custom sound design.
The piece came together in two working sessions, turning a large body of static design work into an energetic story that captured the scope of the refresh. Sizzle reels are one of my favorite creative challenges: distilling a large body of work into something fast, emotional, and memorable.

Scope: Creative Direction, Narrative Development, Motion Design, Animation, Editing, Sound Design, Music Sync

Motion | DIRECTION | DESIGN

Creative Direction

Creative Direction

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Creative Direction

I lead creative from concept to execution, shaping ideas into clear, compelling stories across motion, design, and brand. The focus is always the same: strong concepts, disciplined craft, and work that actually moves an audience.

Motion

Motion

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Motion

I create motion-driven brand storytelling, product films, and digital animations that turn ideas into compelling visual experiences. From concept to final frame, the focus is always clarity, craft, and momentum.

Design & Art Direction

Design & Art Direction

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Design & Art Direction

I craft visual systems, typography, and design frameworks that give brands clarity and personality. The goal is always the same: thoughtful design that supports the idea and elevates the story.

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ryan@ryantland.com

Get in touch to turn ideas into systems that work across design, motion, and brand.

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